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Summerlin’s $100M “Back Bowl” Land Sale Is One to Watch

October 7, 2025 by SABL Media

Summerlin’s “Back Bowl” Land Sale: What Buyers Should Know Now

A landmark land sale is setting the stage for the next era of Summerlin’s luxury housing market — and for buyers watching Las Vegas real estate trends, this one’s worth noting.

Howard Hughes Holdings recently sold 240 acres of land known as the “Back Bowl” for approximately $100.4 million. The site, located about two miles southwest of Tropicana and Hualapai, is planned for a guard-gated, master-planned residential community that will bring new luxury housing options to the western edge of Summerlin.

What’s Taking Shape

  • The buyer is Hearthstone, a Southern California–based firm that specializes in land banking and homebuilding partnerships.

  • Pulte Homes has approvals for about 400 homes within a gated community and may acquire additional lots from Hearthstone.

  • The land sits just south of The Summit Club, one of Summerlin’s most prestigious addresses.

  • The terrain features both valley floor and ridge elevations, setting the stage for unique lot designs and panoramic views.

This sale follows similar major transactions in the area, including the 2021 land sale that became Ascension, the new Pulte and Toll Brothers luxury development — reinforcing Summerlin’s ongoing momentum at the high end of the market.


Why This Matters for Buyers

1. Confidence in the Luxury Market

A $100M investment in undeveloped land is a clear signal: developers believe in the long-term strength of the Las Vegas housing market, particularly in Summerlin.

2. More Luxury Options on the Horizon

When homes in the Back Bowl become available, buyers will have access to new luxury construction in one of the city’s most sought-after areas — something that’s been limited in recent years.

3. View Lots and Custom Potential

The site’s natural variation means future buyers can expect premium homesites that emphasize privacy, views, and distinctive architectural design.

4. Competition Spurs Value Awareness

As new homes enter the market, buyers will gain more choices, and sellers in established neighborhoods like The Ridges and The Summit Club will need to stay competitive with modern finishes and smart-home features.


How Buyers Can Get Ahead

  • Stay informed: Early awareness gives buyers access to pre-release opportunities and the best lot selections.

  • Work with a local expert: As a Las Vegas native and Summerlin specialist, I stay connected to new developments, builder plans, and release timelines so my clients never miss a chance to move early.

  • Know what matters most: Whether it’s elevation, view corridors, or community amenities, understanding these factors helps secure the right home for long-term value.


The Bottom Line

The Back Bowl development is more than a land sale — it’s a sign of what’s next for Summerlin. For buyers seeking high-end design, scenic views, and a foothold in Las Vegas’s premier master-planned community, this is a project to watch.

If you’d like to stay updated on new releases and luxury home opportunities in Summerlin, reach out. I’ll make sure you’re among the first to know when homes become available.

Filed Under: Home Buyers, Summerlin Housing Market Tagged With: Buyer Education, Community Development, New Construction, Pulte Homes

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(702) 348-9664

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Huntington & Ellis
9525 W Russell Rd Ste C 120
Las Vegas, NV 89148

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